Work
- Health tech · beta · 2025
EatNeat
A meal-planning app for people managing diabetes, born from my own diagnosis and years of answering that question the hard way. I shelved it when the tech couldn't deliver, then brought it back to beta when it could, now in the hands of real users.
- E-commerce · shipped · 2021
Academy Sports + Outdoors
Hired to design one homepage a week, I built the team's first design system, then went to ten stores to learn why customers couldn't shop online, and made the case to executives that our e-commerce was quietly broken.
- Fintech · concept · 2024
FinanceFlow
An invented concept... one hard question: how do you show a lot of data without drowning the person reading it?